Westfield Christmas Gifting 17

Social media stop-motion and stills produced for Westfield’s national Christmas campaign, supporting Christmas gifting and party dressing. I led conception and briefing for these assets, and managed product, styling and art direction, drawing on Westfield’s customer segment groups and prior top-performing content to produce a suite of assets for Instagram and Facebook.


Girls toys GIF


Bookworm GIF


women's casual accessories GIF


Photography and videography by Jack Nimble | Styling & merchandising by Juliette Olah and Alicia Sciberras